Your daily fix of all the latest fashion trends, news and views. From high street fashion to high-end designers and global fashion weeks, we’ve got you covered! Get the latest looks, including celebrity chic, A-list red carpet glamour and everyday street style. Discover the hottest styles, bags, shoes and accessories each season. Find out who wore what, and where to get it – never miss a trend!

Totally Tropical Treats

Tropical style treats

Are you jetting off to the sun this summer? (Well, you won’t get any in the UK at this rate!) We at Average Janes love any excuse to talk about holidays and getting ready for a tropical paradise. If you aren’t going on holiday keep reading anyway, as these tropical style treats will last long […]

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Hip-flops: The Sandal Edit

Sandals Edit Average Janes

What you wear on your feet can make or break an outfit so this summer make sure you are wearing some badass sandals, because it’s only summer for about 3 days…. Hottest Summer Sandals We have scoured the Internet searching for this season’s latest trends that you can wear on any occasion. You’re welcome! Woven […]

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Festival Fashion


With festival season upon us, we’re here to help you put together the perfect outfit! This year it’s all about wearing bardot tops under suede biker jackets and funky jewellery, along with festival favourites such as: denim cut off shorts and retro sunglasses. Get in the festival spirit with these must-have additions to your wardrobe: […]

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Return of the Mac: waterproof wonders

Waterproof jacket edit

Summery showers seem to be the order of the day at the moment. So until the sun finally makes an appearance, we’re getting prepared for all weathers. Luckily there’s a whole range of stylish waterproof jacket options out there on the high street – long gone are the days of being zipped into an unflattering mac […]

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Summer accessories edit: city, beach & work

Summer accessories edit

Off on a glamorous city break or a relaxing beach holiday? Or maybe you’re just going to have to put up with the British weather and take a staycation instead. Accessories are a great way to update classics that you wear all year round, and make more of simple summer dresses. We’ve picked out our […]

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SS16: Floral Fashion Trends


We know, we know “Florals, for spring? Groundbreaking.” But, lets face it, when will florals ever go out of spring/summer fashion? So, with this in mind, take a look at our handpicked selection of floral fashion pieces, inspired by the upcoming Chelsea Flower Show. TOPSHOP Floral Cut Out Playsuit, £36 This playsuit is the perfect […]

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The Denim Edit

The Denim Edit

All year round, denim remains a staple item in our wardrobes. Whether it’s a denim jacket, shirt, dress, dungarees or just your plain old jeans, everyone has their faves. Did you know? An old wives’ tale says to buy your jeans a whole size smaller, so that when the material inevitably gives and stretches out […]

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Sheer Magic: top picks

Sheer Magic

There’s something timelessly sexy and classic about a touch of sheer on clothing, from subtle mesh panels on a pretty top to cute lace detailing on sleeved dresses. Luckily, sheer is having a trend moment and there’s lots of it about for topping up your spring/summer wardrobe. Perfect for summer weddings, festival gear or a […]

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Bardot Chic

Bardot Chic style

Brigitte Bardot has long been known as the epitome of effortless, sexy chic. With her classic look of messy-combed hair and wide, heavily-lined bambi eyes, who wouldn’t want to imitate a little smidgen of her glamour? Luckily for us, the off-the-shoulder bardot look is totally in right now. Give your spring/summer wardrobe a freshen up […]

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High St vs High End: sleeveless jacket

High St vs High End sleeveless jacket

A sleeveless jacket is great for this tentatively spring-like month. It can be easily slung on over jumpers or several layers of clothing when the weather can’t quite make its mind. We’ve picked two chic numbers from a High Street favourite and a slightly higher end brand. It’s always tough to dress for the changeable […]

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Rose-tinted … Everything!

Rose Gold everything

Gone are the days of having to decide whether you want to wear gold or silver and worrying about clashing your jewellery. Over the last year, rose gold has burst into every high street store and it isn’t going anywhere just yet. We love that it isn’t just limited to jewellery either – you can […]

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Tick Tock – The Watch Edit

Watch edit - Barbour TheWatchShop

Who can believe that it’s clocks-changing time already? It feels like only yesterday we were breaking our New Year’s Resolutions on the 2nd January and now, here we are on the cusp of April, with the clocks going forward 1 hour on Saturday, 26th March. The clock change Pros: Summer is on it’s way and […]

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